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farmer giles



Member Since: 09 Feb 2011
Location: worcestershire
Posts: 1299
2011 Defender 110 Puma 2.4 SW Cairns Blue
Landie Boy wrote:
Skip to the 1:30, promising Very Happy

http://www.bbc.co.uk/news/business-14733595

so it should be a farmers vehicle still...

Jack




do you hear that ------ITS MY VEHICLE YIPEEEEEE
Post #87729 5th Sep 2011 11:18am
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Landie Boy



Member Since: 14 Jan 2011
Location: Essex
Posts: 431
United Kingdom 2010 Defender 110 Puma 2.4 USW Stornoway Grey
farmer giles wrote:
Landie Boy wrote:
Skip to the 1:30, promising Very Happy

http://www.bbc.co.uk/news/business-14733595

so it should be a farmers vehicle still...

Jack




do you hear that ------ITS MY VEHICLE YIPEEEEEE


No disrespect meant, just using it as a example Smile

Jack
Post #87739 5th Sep 2011 12:57pm
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x-isle



Member Since: 26 May 2011
Location: Midlands
Posts: 1327
Wales 2007 Defender 110 Puma 2.4 XS CSW Santorini Black
I like it, but there's one problem with it.

It's not a Defender. Just like they did with the XJ. Brilliant car with great history. The new XJ is amazing, pure class leading, but it's not an XJ. Although I did think it was time for a re-design, just not a re-image.

This new Defender is nice, but it's not what the Defender is all about.

There is so much to lose here, but I'm sure JLR think they know what they are doing, maybe?

The average "Jones the Sheep" isn't going to be interested in something like this? The whole idea with the Defender is you can buy it in "comes with nothing but a steering wheel" form for the agricultural world.

How many 1 year old Defenders have you seen that are already dented, rusted and had a hard life in the field? I just can't see this being a vehicle that would be wanted by them.

That's a lot of sales gone, there are a lot of farmers with them.

Then there's other things, milatary, electricity board, etc.......

I can only guess that they know what they are doing as most sales currenty must be to people that don't need the ruggedness of a Defender.

I just don't get it? I like it, but not as a replacement. Craig Rogers

2007 Puma 110 XS
2011 Evoque Coupe Dynamic Lux
www.craigrogers.photography
Post #87845 6th Sep 2011 6:06am
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farmer giles



Member Since: 09 Feb 2011
Location: worcestershire
Posts: 1299
2011 Defender 110 Puma 2.4 SW Cairns Blue
most farmers are frugal people and have left land rovers for L200 s because the base price is considerably lower. they are going to buy a £10k truck that lasts 10 years not a £20k truck that lasts 20 years.

some estates (country not car) are loyal to the brand and will purchase base models for their woodsmen; game keepers, farm managers etc. but initil purchase cost would have a large bearing of the chosen vehicle.
Post #87897 6th Sep 2011 12:50pm
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Morea



Member Since: 20 Jan 2011
Location: Asturies
Posts: 201
 http://www.clublandrovertt.org/index.php?a...ype=avatar
Post #87903 6th Sep 2011 1:33pm
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david110



Member Since: 11 Dec 2009
Location: Stirlingshire
Posts: 81
Scotland 2015 Defender 130 Puma 2.2 HCPU Santorini Black
Well if Land Rover have this as their new Defender I wont be getting another one, I will be buying one of these in the double cab



http://web.iveco.com/uk/Products/Pages/eco...efits.aspx

David110

Last edited by david110 on 7th Sep 2011 7:28am. Edited 1 time in total
Post #87987 7th Sep 2011 6:06am
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rick



Member Since: 07 Mar 2008
Location: Perth
Posts: 133
Australia 2008 Defender 110 Puma 2.4 SW Stornoway Grey
Yes! I like it!! 1998 RR HSE
2007 RRS TDV6
2008 Defender 110
2015 Discovery Sport
Post #87989 7th Sep 2011 7:22am
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rick



Member Since: 07 Mar 2008
Location: Perth
Posts: 133
Australia 2008 Defender 110 Puma 2.4 SW Stornoway Grey
Yes! I like it!! 1998 RR HSE
2007 RRS TDV6
2008 Defender 110
2015 Discovery Sport
Post #87990 7th Sep 2011 7:26am
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T1G UP



Member Since: 08 Dec 2009
Location: Bath
Posts: 3101
England 2011 Defender 110 Puma 2.4 XS CSW Orkney Grey
david110 wrote:
Well if Land Rover have this as their new Defender I wont be getting another one, I will be buying one of these in the double cab



http://web.iveco.com/uk/Products/Pages/eco...efits.aspx

David110


our lacal council has 2 already...look capable!
Post #87992 7th Sep 2011 7:36am
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willy eckerslike



Member Since: 15 Jun 2009
Location: North yorks
Posts: 1789
United Kingdom 2007 Defender 110 Puma 2.4 HCPU Keswick Green
Don't like the price tag though 38-44k, 3.5t only has a 800kg payload. Original Member Pie n Pea Club.
110 HCPU Tipper
Post #87993 7th Sep 2011 7:48am
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lrmaniac



Member Since: 04 Feb 2010
Location: Lisboa
Posts: 762
Portugal 2010 Defender 110 Puma 2.4 DCPU Keswick Green
Nice ... Don't know if someone posted this link ... well written!

http://www.4wdhandbook.com/rmp/blog/land-r...lable-2015 Regards
Joao

'10 Land Rover Defender 110 CC
'08 BMW F800GS
'64 SIIA Forward Control
'69 SIIA 109 ZA CKD
_____________________________________________
You have the right to remain silent. Anything you say will be misquoted, then used against you.
Post #88000 7th Sep 2011 8:44am
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spudfan



Member Since: 10 Sep 2007
Location: Co Donegal
Posts: 4662
Ireland 
He read my mind, get that man a job at Solihull. Better still let him run the place. 1982 88" 2.25 diesel
1992 110 200tdi csw -Zikali
2008 110 2.4 tdci csw-Zulu
2011 110 2.4 tdci csw-Masai
Post #88008 7th Sep 2011 9:49am
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spudfan



Member Since: 10 Sep 2007
Location: Co Donegal
Posts: 4662
Ireland 
Imagine if Solihull came up with a real killer replacement for the Defender and left us all putting up posts here saying how silly we were to buy our current Defenders and not wait for the replacement.
Imagine if the replacement Defender was so good that past models no longer had a market and we could not sell them to part fund a new one.
I suppose if I keep on imagining these things I will be accused of being on "illegal substances".
Still anything is possible....
Then I remember that accountants run the show and deal in figures and targets and bonuses and not vehicle integrity.Oh well back to Earth... 1982 88" 2.25 diesel
1992 110 200tdi csw -Zikali
2008 110 2.4 tdci csw-Zulu
2011 110 2.4 tdci csw-Masai
Post #88011 7th Sep 2011 9:59am
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funrover



Member Since: 12 Dec 2010
Location: Yorkshire
Posts: 130
United Kingdom 2008 Defender 110 Puma 2.4 USW Stornoway Grey
x-isle wrote:
I like it, but there's one problem with it.

That's a lot of sales gone, there are a lot of farmers with them.

Then there's other things, milatary, electricity board, etc.......

I can only guess that they know what they are doing as most sales currenty must be to people that don't need the ruggedness of a Defender.

I just don't get it? I like it, but not as a replacement.


That's the problem, the Defender is not a highly profitable model for them, the BBC seem to suggest only 2 million of Defenders,90s, series III e.t.c have been sold in total.

Quote:
The first Land Rover was introduced in 1948 and its basic design has changed little over the past six decades. More than two million have now been sold.


They many mean that only 2,000,000 Defenders have been sold

That's pretty low, considering there are 32,000,000 Toyota Carollas and 12,000,000 Ford Focuses. They are obviously aiming for a more main stream market.

Add to that they can't rely on supplying to Utility and Military anymore. Editor of FunRover - One blog. Read it!
Land Rover rebuild video series here:
Post #88014 7th Sep 2011 10:15am
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Ads90



Member Since: 16 Jun 2008
Location: Cots-on-the-Wolds
Posts: 809
United Kingdom 2007 Defender 90 Puma 2.4 CSW Keswick Green
+1 to Robert Pepper! Thumbs Up



We know LR are not necessarily designing the DC100 to only appeal to the offroad/overlanding fraternity, as that market is way too small.
BUT I think if they do very much keep that market in mind, the new Defender (if it's good enough) will still find a much wider audience than it does now, and will hopefully also be all the 'cooler' for it.
There are many people who want a Defender, but just can't live with it as it is - we've seen a few on here recently, now selling up.

Fingers crossed, there's years to go yet!
Post #88022 7th Sep 2011 10:44am
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