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lightning



Member Since: 23 Apr 2009
Location: High Peak, Derbyshire
Posts: 2808

United Kingdom 
l think we should have a poll, which of those model Land Rovers would you choose if they were real ones.

For me it would be one of the standard LWB Station Wagons
Post #1053390 29th Nov 2024 9:27pm
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A1C6



Member Since: 15 Oct 2024
Location: Australia
Posts: 53

Australia 
You’re all entitled to your opinion, but I think the L663 is great. Sure it can’t fit into 20 different commercial use cases, but times are different now. Companies want specialised vehicles. Moreover, it’s a freaking amazing car. The best car on sale in Australia right now. I read another post saying it looks like the rest of the range, but it does not, in the slightest. All the other LR models look the same, and are pretty meh, but the Defender is freaking awesome.
Post #1053406 30th Nov 2024 3:51am
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Moo



Member Since: 01 Oct 2021
Location: UK
Posts: 1387

Ukraine 
I agree. The Defender is an amazing car but its practicality and functionality were lacking for me and how we as a family use the car. We gave it a good go for two years and 36000 miles though.

As for the D5, it's been wrong from the beginning. Doing your market research on Mumsnet is never going to end well!

No, the D4 ticket the boxes for us. Maybe in the future when our needs change we'll get another, who knows? 🤷‍♂️ Eiger Grey MY23 D250 SE with bits. Known as Noddy.
Post #1053417 30th Nov 2024 8:43am
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lightning



Member Since: 23 Apr 2009
Location: High Peak, Derbyshire
Posts: 2808

United Kingdom 
l love the D4, l nearly bought one but the threat of engine failure stopped me.

lt was my friend, who bought a 110 Defender he was selling his pristine 30,000 miles D4. l just knew that if l bought it, the engine would let go while towing the 'van in France and it would cost me £10,000 to sort it.
Post #1053419 30th Nov 2024 9:01am
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Chicken Drumstick



Member Since: 17 Aug 2020
Location: Near MK
Posts: 749

United Kingdom 
H1Tad wrote:
Please bear in mind, I'm speaking purely from a US based market perspective...

Quote:
The new Defender has totally killed Disco 5 sales globally. And also impacted RRS sales, which are also down.


Speculative.

Nope fact, not speculation.

Sales numbers might not have been great overall, but they took an instant 50% tumble on the introduction of the new Defender to the US market and then downwards from there.....



Click image to enlarge


There is a similar trend for the EU figures.
Post #1053468 30th Nov 2024 2:53pm
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H1Tad



Member Since: 20 Jul 2024
Location: Maine
Posts: 126

United States 
The old adage of data scientists everywhere....

"Correlation does not equal causation".

Even so I'm not discounting that *some* would-be disco buyers moved to the Defender. After all it does 90% of what the Disco does and looks 1000% better doing it.

But as your own numbers clearly demonstrate, the sales figures were dropping even prior to the introduction of the Defender. 2022 Defender 110 SE P400 Tasman Blue Expedition and Cold weather package
2003 Hummer H1 P400 Firehouse Red
2008 Toyota FJ Cruiser
Post #1053469 30th Nov 2024 2:55pm
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Chicken Drumstick



Member Since: 17 Aug 2020
Location: Near MK
Posts: 749

United Kingdom 
lightning wrote:

But the new Defender is the most successful vehicle Land Rover have ever produced in terms of sales. Over four years after being introduced there's still a 6-9 month waiting list on some versions.

Where are your figures for this? I know you've posted similar things here and other forums. Have you checked any actual figures?

EU Defender sales...



Click image to enlarge


I'm sure 2023 must be higher and 2024 isn't over.... but in 2017 JLR sold 42,000+ Discovery's in the EU and that is way down on what they managed with the D3/4 models. Not sure how the new Defender is the best ever sales....
Post #1053470 30th Nov 2024 3:14pm
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Chicken Drumstick



Member Since: 17 Aug 2020
Location: Near MK
Posts: 749

United Kingdom 
H1Tad wrote:
The old adage of data scientists everywhere....

"Correlation does not equal causation".

Even so I'm not discounting that *some* would-be disco buyers moved to the Defender. After all it does 90% of what the Disco does and looks 1000% better doing it.

But as your own numbers clearly demonstrate, the sales figures were dropping even prior to the introduction of the Defender.

I guess some people are also blind to the truth, even when starring them in the face too Laughing

EU Discovery sales:


Click image to enlarge


From over 40k/year to 26k/year with the new Defender introduciton.

EU RRS sales:


Click image to enlarge


26-28k/year.... Defender introduction and tumble to 17k/year and then 11k/year.
Post #1053471 30th Nov 2024 3:22pm
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Chicken Drumstick



Member Since: 17 Aug 2020
Location: Near MK
Posts: 749

United Kingdom 
A1C6 wrote:
You’re all entitled to your opinion, but I think the L663 is great. Sure it can’t fit into 20 different commercial use cases, but times are different now. Companies want specialised vehicles. Moreover, it’s a freaking amazing car. The best car on sale in Australia right now. I read another post saying it looks like the rest of the range, but it does not, in the slightest. All the other LR models look the same, and are pretty meh, but the Defender is freaking awesome.

The specialist vehicles are just regular pickups... roles that the Defender used to fulfil.

e.g.
Click image to enlarge


You couldn't drive more than 5-10 miles in Wales, the Peak District or Lake District at one time without seeing a pickup Land Rover with an Ifor Williams top on. You still see a few, but even the youngest are now over 8 years old. So many farms have been forced to move to other marques.

The L663 is great, its a great Discovery.
Post #1053472 30th Nov 2024 3:28pm
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Moo



Member Since: 01 Oct 2021
Location: UK
Posts: 1387

Ukraine 
Nah, the L663 is great as a Defender, but it could never do this like the Discovery can..... Whistle



Click image to enlarge
 Eiger Grey MY23 D250 SE with bits. Known as Noddy.
Post #1053476 30th Nov 2024 4:27pm
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ruben



Member Since: 04 Feb 2021
Location: ASTURIAS
Posts: 201

Spain 
How many slatted bases are you going to put in your car at the end of the year? Your answer does not justify having a D3 with certain improvements, sorry! 😆 Defender 110 SE I6 D250 23MY
ExDiscovery 3 TDV6 SE
Post #1053478 30th Nov 2024 4:50pm
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H1Tad



Member Since: 20 Jul 2024
Location: Maine
Posts: 126

United States 
Quote:
I guess some people are also blind to the truth, even when starring them in the face too Laughing


Sorry but I work in the pharma research industry as a data architect. I am very much opposed to taking an isolated, context-less dataset and automatically assuming that the numbers mean what I want them to mean.

The only thing you can extrapolate from your data series is that disco sales declined while defender sales rose. Whether there is a relationship between the two is - again, speculation.

I completely understand your emotional response to the vaunted Defender nameplate being repurposed for another vehicle you consider to be not worthy. It still chaps my rear end when I hear people refer to GMC's new golf cart as a "Hummer". Censored 2022 Defender 110 SE P400 Tasman Blue Expedition and Cold weather package
2003 Hummer H1 P400 Firehouse Red
2008 Toyota FJ Cruiser
Post #1053481 30th Nov 2024 5:13pm
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lightning



Member Since: 23 Apr 2009
Location: High Peak, Derbyshire
Posts: 2808

United Kingdom 
l was told by a Land Rover dealer that the Defender is the "most successful" vehicle they've ever produced
Not the highest selling in numbers, but the one that is easiest to sell.
l suppose it depends on how you define "most successful"

The only thing the new Defender lacks is the legacy. lt was never going to hold on to that, unless LR had built a Grenadier.

With the old Defender, every holiday felt like an adventure. Even though you'd only arrived at a caravan site in the Lake District, you'd get out of the Defender feeling like you had arrived, and achieved something.

You were getting out of a vehicle that had been driven to pretty much everywhere a vehicle could be driven.

There's no way LR were going to hold on to that with the new model. It doesn't make it a bad vehicle, quite the opposite it's awesome. But the legacy is missing.

LR won't care, because thy are still selling like hot cakes. But that's why the arguments about whether or not it's a "Defender" are still going on, nearly five years after it was launched.
Post #1053483 30th Nov 2024 5:30pm
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Moo



Member Since: 01 Oct 2021
Location: UK
Posts: 1387

Ukraine 
ruben wrote:
How many slatted bases are you going to put in your car at the end of the year? Your answer does not justify having a D3 with certain improvements, sorry! 😆


Oh, but it does. You'd surprised how much we use the load space. When my daughter was on her Gap year after A levels we used her D3 significantly for load carrying stuff that the Defender couldn't.

At the end of the day what we need and use our cars for is different. Your Defender suits you and how you use it, my Defender never really did, but my Discovery 4 does. Thumbs Up Eiger Grey MY23 D250 SE with bits. Known as Noddy.
Post #1053583 1st Dec 2024 5:17pm
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Chicken Drumstick



Member Since: 17 Aug 2020
Location: Near MK
Posts: 749

United Kingdom 
lightning wrote:
l was told by a Land Rover dealer that the Defender is the "most successful" vehicle they've ever produced
Not the highest selling in numbers, but the one that is easiest to sell.
l suppose it depends on how you define "most successful"

Most normal methods would be volume and/or profit Smile

lightning wrote:

The only thing the new Defender lacks is the legacy. lt was never going to hold on to that, unless LR had built a Grenadier.

Or Jeep, or Suzuki, or Mercedes, or Ford, or Toyota or pretty much anyone else who has a legacy of making 4x4 off road vehicles and still markets them.

It's not that the new model lacks legacy its more the blatant lies and misleading marketing that JLR tote. Such as Defender created in 1948 ffs! The new model is brilliant at everything bar being a Defender. It even has fake aluminum checkerplate to go along with its fake heritage.

Again, not hating on the actual vehicle. I've driven a few, on and off road and I like them. But as RR/Disco replacements. The new one would be mostly useless for the sort of stuff I use a traditional 90 for.
Post #1053612 1st Dec 2024 10:47pm
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