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jim4244



Member Since: 13 Apr 2014
Location: Bedfordshire
Posts: 850
England 2007 Defender 90 Puma 2.4 CSW Zermatt Silver
I’ve only seen 2 since the launch and both were travelling in the opposite direction to me.

Jim
Post #896223 6th Apr 2021 3:36pm
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J77



Member Since: 04 Nov 2019
Location: Fife
Posts: 3427
Scotland 
Seen quite a few now, white, black, green, grey and that horrid brown. Even spotted another new 90. 24MY 90 D250 HSE, Tasman Blue
Post #896225 6th Apr 2021 3:44pm
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deaston



Member Since: 18 Dec 2020
Location: UK
Posts: 150
United Kingdom 
I've seen a few 90s now. Haven't seen a brown one yet though!
Post #896228 6th Apr 2021 3:53pm
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Supacat



Member Since: 16 Oct 2012
Location: West Yorkshire
Posts: 11018
United Kingdom 2013 Defender 110 Puma 2.2 XS DCPU Keswick Green
Cheshire110 wrote:
US sales are interesting too..

Ramped up to 2,389 in December, then fell to c.1500 per month in Jan/Feb, but then jumped up to 2,000 again in March, presumably as restrictions / Covid impacts more generally started to ease.

Is there a source for those figures? Thumbs Up

What puddle? wrote:
Supacat, sorry for the lack of links, but I really did read SO many websites that it would be an arduous task to go back and find them.

No problem - just curious as the Midlands stuff, mostly Coventry Telegraph, I read seems pretty well informed/reasoned.

What puddle? wrote:
The data for the anniversary of the release date will be interesting given that JLR expected to shift 45,000 annually https://www.telegraph.co.uk/business/2019/...g-gimmick/
...which I thought was rather a conservative figure at the time.

The business case wouldn't fly at 50,000 and was amended to 100,000. In the last year that appears to have been dropped as a figure and talk has been about a lower more achievable figure. I suspect that's because orders and sales have never got anywhere near that run rate.
Post #896387 7th Apr 2021 8:14am
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LRSpain004



Member Since: 30 Jun 2020
Location: Elche
Posts: 68
Spain 
According to the official JLR release they sold (retail sales) 28,281 in Calendar Year 2020 and 16,200 of those in the last qtr.

https://www.jaguarlandrover.com/reports-and-financial-downloads
Post #896515 7th Apr 2021 4:18pm
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G4R1



Member Since: 17 Aug 2020
Location: Barnet/Limassol
Posts: 131
United Kingdom 
I’ve seen quite a few in W and NW London, for past couple of weeks I see at least 1-2 a day. And the interesting thing is the most of them are driven by female drivers. 3.0L MHVE D200 S Pangea Green+Black Pack
Adv. + Off-Road and Family Packs
Post #896537 7th Apr 2021 6:59pm
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markb110



Member Since: 22 May 2010
Location: Guildford
Posts: 2655
England 2002 Defender 90 Td5 HT Epsom Green
One actually chose to park next to mine today.... Very Happy

Makes a change, most car drivers general keep their distance..........mind you, they could have cleaned it first, made mine look positively sparkly....... Whistle



Click image to enlarge
Post #896547 7th Apr 2021 7:37pm
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Supacat



Member Since: 16 Oct 2012
Location: West Yorkshire
Posts: 11018
United Kingdom 2013 Defender 110 Puma 2.2 XS DCPU Keswick Green
Not sure where these figures are coming from:



Click image to enlarge
Post #896548 7th Apr 2021 7:37pm
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markb110



Member Since: 22 May 2010
Location: Guildford
Posts: 2655
England 2002 Defender 90 Td5 HT Epsom Green
Building and selling are two very different thing.......



Click image to enlarge


I wonder what is going to happen as the car industry gets closer to 2030 and they wont be allowed to sell the standing stock. Will there be a country in the middle of nowhere that will suddenly start driving on the left and will require lots of cheap cars...... Whistle
Post #896551 7th Apr 2021 7:49pm
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DSL



Member Since: 20 Aug 2007
Location: Wandering the wasteland.
Posts: 837
United Kingdom 
I’d have thought all they’ll do is register all the cars before the deadline. It’s a ban on new cars, which I’m thinking means newly registered, there won’t be a ban on selling second car/used cars. Plus this insanity isn’t shared by the rest of the world so a manufacturer, say JLR, will still be churning out diesel and petrol cars up to and beyond the deadline.

If I survive that long I’ll deffo be buying one of the last/newest diesels. Thumbs Up Might even get around to being a Defender! Laughing
Post #896555 7th Apr 2021 8:01pm
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Philip



Member Since: 09 Mar 2018
Location: England
Posts: 510
United Kingdom 
I know I’m looking for them, but they’re not an uncommon sight - also seen a few pulling cattle and plant trailers now.
Post #896564 7th Apr 2021 8:58pm
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SN



Member Since: 29 Jun 2007
Location: SK6
Posts: 729
I am confident that the date will get pushed back to 2035 as we approach 2030 - the country's electricity infrastructure is a million miles away from being ready for this Steve N | 21MY Defender | 08MY Discovery 3 (history) | 06MY Discovery 3 (ancient history)
Post #896568 7th Apr 2021 9:33pm
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Supacat



Member Since: 16 Oct 2012
Location: West Yorkshire
Posts: 11018
United Kingdom 2013 Defender 110 Puma 2.2 XS DCPU Keswick Green
markb110 wrote:
Building and selling are two very different thing.......


Click image to enlarge


Yes, but if MY20 ended in September 2020(?) that would mean that there's somewhere in the region of 56,000 unregistered and now out of date MY20 new Defenders sitting in fields somewhere?

On the 100,000 built - knock off 6k a month for Q4 and that means around 82,000 built to end of Q3. At end of Q3 total sales were 28,354. So that would be over 53,000 unsold.

That would mean for every Defender sold there were nearly 2 unsold (1.89).
Post #896623 8th Apr 2021 9:22am
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Scandinavian Outdoor



Member Since: 22 Dec 2020
Location: Sealand
Posts: 14
Denmark 
I must admit that I have been a bit confused on the Defender sales numbers. According to the official JLR video released with their 2021 upgrades (incl. the VCool JLR claims that the Defender is now for sale in more than 100 countries and paid orders for the new defender for the past 12 months leading up to JAN 2021 is close to 68 K vehicles. I believe this a good record with Defender now hitting “critical mass”? Thumbs Up

Cheers!
Post #897310 11th Apr 2021 5:43am
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mwestcrew



Member Since: 09 Dec 2019
Location: South Warwickshire
Posts: 280
United Kingdom 2011 Defender 130 Puma 2.4 HCPU Baltic Blue
Round my way it feels like every third car is a new Defender. The local estate agent has even got a liveried one!
Even before reading this thread I was thinking they must be selling like hotcakes. 2011 130 Utility Body
2005 110 Van
Post #897335 11th Apr 2021 7:59am
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