 | Home > Land Rover Customer Relations > New company cars priority over real customers |
 
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| markb110 Member Since: 22 May 2010 Location: Guildford Posts: 2625   
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To answer that question, JLR employees only have the vehicle for a short time (relatively to the rest of us).
Those vehicles then go to the forecourts of the dealers as low mileage ‘Used’. Not just to stock up the dealerships but it ensures two sales for the same vehicle within 12 months. The benefit will be an available to purchase vehicle for less money and less waiting time and for the dealer and they don’t watch a potential sale walk across to road to another dealer that is more accommodating. So to answer your question, sales and the dealer is more important than you… |
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28th Feb 2022 6:09pm |
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| Huttopia Member Since: 23 Feb 2016 Location: West Midlands Posts: 1972 
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They all do it. Ford used to have a place called Frog Island, where it was possible to buy (via a connection) nearly new low mileage ex employee cars. Two sales, no wait, everyone is happy.
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28th Feb 2022 6:17pm |
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| Mitch Member Since: 05 Dec 2020 Location: Warwickshire Posts: 6
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Appreciate they only have the cars a short while, usually 9 months or a set mileage and doing that makes sense in normal times but when their production is constrained by chip shortage snubbing customers in favour of employees will only end badly for them
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28th Feb 2022 9:21pm |
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| Rashers Member Since: 21 Jun 2015 Location: Norfolk Posts: 3486 
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Unfortunately you are trying to make the assumption that JLR are concerned for their customers
The prices of second hand cars these days, a nine month old Defender with a few thousand miles on the clock is worth considerably more than the new one you ordered. So from their point of view, it makes complete sense. I’m sorry for you frustrations. If I was in your position I would be livid. As for your last point that “it will only end badly”, there have been so many posts on here over the years, many of which I have added my opinion to, about the imminent downfall of JLR or poor customer service. Nothing ever seems to change. I presume they are sitting on your deposit? I wonder how JLR compare to other manufacturers. They all seem to be having problems supplying new vehicles? For once, that’s not a specific JLR issue. |
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28th Feb 2022 10:01pm |
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| blackwolf Member Since: 03 Nov 2009 Location: South West England Posts: 17359 
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It's barmy, isn't it, that selling a new car to an employee specifically to make it second-hand makes it more valuable than it is new?
What has gone wrong with the world?  |
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28th Feb 2022 10:23pm |
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| Vintagepaul Member Since: 20 Jan 2015 Location: Rye, East Sussex Posts: 482 
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I've got a contact who is in a senior procurement role at JLR and he has said that he has been told that he has to keep hold of his RRS which is due for a change as JLR want to priortise retail sales.
This rule applies to all management at the moment apparently as they need to generate as much revenue as possible as well as making efficency savings wherever possible. 2015 Defender 90XS HT |
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2nd Mar 2022 2:51pm |
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| pjm-84 Member Since: 12 Apr 2021 Location: Hampshire Posts: 661
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I think the generate as much revenue as possible is the issue.
Less profit in the vehicle that I ordered so its hasn't been built whilst others have. Of course the issue is always related to semiconductors not which model meets the criteria under the matrix chart of profitability |
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2nd Mar 2022 2:57pm |
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