 | Home > Off Topic > Bonnet lettering: Defender vs Land Rover |
 
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| discomog Member Since: 09 May 2015 Location: Notts/Lincs Border Posts: 2526   
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It's down to JLR's marketing strategy - their three tiered family line up - Range Rover, Discovery and Defender. Defender 90XS SW
Mini Countryman Cooper S Morgan Plus 8 |
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15th Apr 2020 7:37am |
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| bear100 Member Since: 22 Mar 2010 Location: South Wales Posts: 1913  
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The later models had the Defender livery
I had a conversation with my son last night about the bonnet and although the Defender looks nice i think i prefer the Land Rover ohhh may be a poll?  2016 Range Rover Autobiography 4.4 TDV8
2010 110 XS Utility 2.4TDCI 2010 Range Rover Sport TDV8 (gone) 2007 Discovery HSE TDV6 (gone) 1993 110 csw 200 tdi (gone) 1994 90 HT 300 tdi (gone) 1994 discovery 300tdi (gone) 90 hybrid 3.5 v8 (gone) Range rover bobtail 3.5 v8 (gone) |
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15th Apr 2020 7:38am |
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| wyvern Member Since: 13 Dec 2009 Location: Cornwall Posts: 2105 
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Take your pick ! both are smart in my option ..
My partner has now changed the lettering grill and light surrounds to black gloss and its very smart.  Click image to enlarge Poppy - TDCI (Puma) 110XS 2.2 - Camper conversion - see the build here - https://www.defender2.net/forum/topic56530.html Elgar -TDCI(Puma) 110XS Dormobile - now sold Devon & Cornwall 4x4 Response - DC126 |
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15th Apr 2020 7:55am |
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| 22900013A Member Since: 23 Dec 2010 Location: Oxfordshire Posts: 3149 
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It changed to Defender for the MY14 vehicles, just a marketing thing. 2011 110 USW
1973 Series III 1-Ton 1972 Series III 1-Ton Cherrypicker 1969 IIA 1-Ton 1966 IIA 88" Last edited by 22900013A on 16th Apr 2020 6:59pm. Edited 1 time in total |
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15th Apr 2020 8:44am |
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| blackwolf Member Since: 03 Nov 2009 Location: South West England Posts: 17367 
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It hadn't occurred to me until reading this thread, but it is curious that at the time that it was branding the Defender bonnet with the lettering "LAND ROVER" with a space between to two words, the firm was actually officially named "Landrover" with no space, this having been the case since it dropped the original "LAND-ROVER" name (with a hyphen).
I wonder why the bonnet wasn't badged "LANDROVER" without the space to match the name of the maker. |
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15th Apr 2020 9:02am |
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| Silver Back Member Since: 11 Jun 2015 Location: Lincolnshire Posts: 405 
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I think your poppy has faded!  |
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15th Apr 2020 9:25am |
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| X4SKP Member Since: 29 Nov 2013 Location: Berkshire Posts: 2295 
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with a nod to where DEFENDER use to be...you can have both
Click image to enlarge SKIP https://www.defender2.net/forum/topic83242.html |
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15th Apr 2020 9:29am |
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| wyvern Member Since: 13 Dec 2009 Location: Cornwall Posts: 2105
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getting a new one in November ... its been well traveled in hot climates ! Poppy - TDCI (Puma) 110XS 2.2 - Camper conversion - see the build here - https://www.defender2.net/forum/topic56530.html Elgar -TDCI(Puma) 110XS Dormobile - now sold Devon & Cornwall 4x4 Response - DC126 |
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15th Apr 2020 10:24am |
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| Martin Site Admin Member Since: 02 Apr 2007 Location: Hook Norton Posts: 6605 
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AFAIK the company has never been known nor branded as "Landrover". 1988 90 Td5 NAS soft top
2015 D90 XS SW |
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15th Apr 2020 10:37am |
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| blackwolf Member Since: 03 Nov 2009 Location: South West England Posts: 17367
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I'm pretty sure that when they dropped the hyphen the trade-marked name became Landrover (no space), but I am happy to think I may be wrong.
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15th Apr 2020 11:47am |
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| LandRoverAnorak Member Since: 17 Jul 2011 Location: Surrey Posts: 11324
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Land-Rover became Land Rover Ltd in 1978, when it was separated from BL as a stand alone company. It's never been called or marketed as Landrover. Darren
110 USW BUILD THREAD - EXPEDITION TRAILER - 200tdi 90 BUILD THREAD - SANKEY TRAILER - IG@landroveranorak "You came in that thing? You're braver than I thought!" - Princess Leia |
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16th Apr 2020 7:56am |
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| Devon-Rover Member Since: 22 Jan 2015 Location: South Devon Posts: 914 
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MY13 to MY14 was the changeover.
A friends MY13 built in early November 2013 has Land Rover on the bonnet. My MY14 built a few weeks later has Defender on the bonnet. Also can be found on Fb, Ytube, Insta & Twitter @4WDSouthwest |
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16th Apr 2020 4:43pm |
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| diduan Member Since: 13 Oct 2016 Location: Central Balkan Posts: 260 
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OK, i got it, thanks everybody.
Furthermore Defender has less letters to clean.  Defender 110 SW MY2011 2.4tdci decat, no EGR
Jeep Wrangler YJ 1990 4.0. Front 78' Dana 60, Rear CUCV 14 bolt |
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16th Apr 2020 4:50pm |
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| Landish Member Since: 19 Jun 2018 Location: UK Posts: 74 
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The Td5 had a Defender sticker above the grill - wipe clean so no need to clean between the letters!
2005 Defender 90 TD5 |
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19th Apr 2020 10:47am |
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