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Home > General & Technical (L663) > Autocar article on new Defender £40,000 starting price!
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LandymanStefan



Member Since: 30 Aug 2017
Location: Surrey
Posts: 881

England 2001 Defender 90 Td5 SW Epsom Green
Because there's nothing to be enthusiastic about in a modern car
Post #722635 10th Aug 2018 8:22am
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Bluest



Member Since: 23 Apr 2016
Location: Lancashire
Posts: 4206

United Kingdom 2007 Defender 110 Puma 2.4 XS CSW Java Black
I just had a look at the Jeep UK website. The new Wrangler barely scrapes in under £40k so in that context, maybe that doesn’t make a £40k ish entry level Defender seem so outrageous. It’s way beyond my means, but relative to its competition maybe that’s about right. 2007 110 TDCi Station Wagon XS
Post #722666 10th Aug 2018 12:01pm
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Ramsay



Member Since: 30 Sep 2015
Location: Moffat, Dumfries & Galloway
Posts: 627

Scotland 1995 Defender 110 300 Tdi CSW Auto Keswick Green
In UK terms maybe.

While the £ is still a bit above the dollar that is too much in world terms. In the US the Wrangler starts at $27,495

https://www.jeep.com/wrangler.html

Salutary reading. Wash out interior anyone? 1995 Defender 110 CSW
1971 SIIA Lightweight
Post #722670 10th Aug 2018 12:55pm
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Cupboard



Member Since: 21 Mar 2014
Location: Suffolk
Posts: 2971

United Kingdom 2011 Defender 110 Puma 2.4 HT Corris Grey
The other price context is the Toyota Land Cruiser, they're not cheap either.
Even the cheapest Prado (they do a commercial!) is mid thirties.
Post #722710 10th Aug 2018 5:14pm
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oneten110



Member Since: 02 Jul 2011
Location: Wish I was still in France
Posts: 741

United Kingdom 
Ramsay wrote:
In UK terms maybe.

While the £ is still a bit above the dollar that is too much in world terms. In the US the Wrangler starts at $27,495

https://www.jeep.com/wrangler.html

Salutary reading. Wash out interior anyone?


Some years ago I had a very good relationship with my local dealer. One of the managers was a personal friend. This was during the P38 era. They were not buying P38s from Land Rover, they were buying them from a dealer in the Netherlands, because it was cheaper to buy them that way than it was to buy them direct from the factory. So basically Land Rover will price the vehicle according to what they think the local market will pay
Post #722902 11th Aug 2018 6:19pm
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Zed



Member Since: 07 Oct 2017
Location: In the woods
Posts: 3274

United Kingdom 2010 Defender 110 Puma 2.4 XS CSW Santorini Black
The new Defender will be made in Europe so prices may well be higher in the UK.
Post #722904 11th Aug 2018 6:24pm
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allybee73



Member Since: 31 Aug 2016
Location: Essex
Posts: 19

United Kingdom 
The 2019 Suzuki Jimny looks more Defender than that. More realistically priced as well.



https://www.whatcar.com/news/2019-suzuki-jimny/[/img]
Post #723268 13th Aug 2018 5:19pm
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Stacey007



Member Since: 25 Sep 2015
Location: Cheshire
Posts: 3748

United Kingdom 
So for a family 110 XS your looking at probably £50,000


The issue I have with all these new look a like models is they change them too quickly... so you have the old model almost once you have ordered it. My dad bought a new Full fat RR and less than 6 month later they revamp the inside to give it the velor informatics system and moved the controls around.


I'm sure I will go and look at them and make my mind up, the nicest (priced) LR that I like is the Discovery Sport out of the new range.


Looks its going to be expensive
Post #723366 14th Aug 2018 7:41am
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LandymanStefan



Member Since: 30 Aug 2017
Location: Surrey
Posts: 881

England 2001 Defender 90 Td5 SW Epsom Green
They don't change them that quickly, the big full fat range came out in 2013 and they've updated it 2018.

The L322 rangie came out in 2002 had minor updates 2005 with the infotainment etc. Then a refresh, engine changes and facelift 2007/8 so roughly the same time scale. Then they updated it again further down the line.
Post #723433 14th Aug 2018 2:00pm
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Stacey007



Member Since: 25 Sep 2015
Location: Cheshire
Posts: 3748

United Kingdom 
I Just went on the Jeep website and chose a 4 door with every option (almost all std) and it was £42,800


If the New 110 has the same spec for the £ then that's not too bad.


Given I recently was looking at new cars for the wife and managed to get a mini convertible (and it wasn't a JCW) to £30K


Shocked
Post #723436 14th Aug 2018 2:19pm
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Grenadier



Member Since: 23 Jul 2014
Location: The foot of Mont Blanc...
Posts: 5804

France 2011 Defender 110 Puma 2.4 DCPU Corris Grey
^^^ It's nuts how much car prices have risen during a recession Shocked Monsieur Le Grenadier

I've not been everywhere, but it's on my list.....

2011 Puma 110DC - Corris Grey
Post #723450 14th Aug 2018 3:57pm
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LandymanStefan



Member Since: 30 Aug 2017
Location: Surrey
Posts: 881

England 2001 Defender 90 Td5 SW Epsom Green
Because people don't look at the whole price, just the monthly finance or pcp. Very rare that people buy brand new cars from the showroom in one lump these days.
Post #723453 14th Aug 2018 4:05pm
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Stacey007



Member Since: 25 Sep 2015
Location: Cheshire
Posts: 3748

United Kingdom 
^ True its all on the never never or balloon payments...


I have a friend of a friend coming out of the company car scheme (which is £400 a month) and instead going to lease a Bmw M3 for £760 a month over 3 years ????


£760 for a little BM albeit a quick one for 3 years..... Over £27K and I'm guessing an upfront payment also? Cannot get my head round that..
Post #723469 14th Aug 2018 5:43pm
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Cupboard



Member Since: 21 Mar 2014
Location: Suffolk
Posts: 2971

United Kingdom 2011 Defender 110 Puma 2.4 HT Corris Grey
I have a large spreadsheet that I use for big purchases, although it's impossible to factor in intangibles.

For commodity things (i.e. it doesn't matter if it's car x or car y, I just need to get to work) then renting often works out cheaper in the long run. For personal things (I own a modified Defender) then buying is really the only option. I'd love to buy a house but the spreadsheet tells me it's quite a bit better to rent.
Post #723470 14th Aug 2018 5:44pm
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Grenadier



Member Since: 23 Jul 2014
Location: The foot of Mont Blanc...
Posts: 5804

France 2011 Defender 110 Puma 2.4 DCPU Corris Grey
Pickles wrote:
I believe that picture is rubbish, but if it isn't, that will be a massive win for current Defender owners both in enjoyment & the vehicle's appreciation, as it will then be known that nothing like a real Defender will be built by JLR again.

Pickles.


Slightly OT but I was thinking just the same thing a couple of days ago about the new Discovery. I saw one parked alongside a Disco IV and I thought I cannot see the current Disco getting the same following as the outgoing model which I think most agree was an absolute corker. Ability, spec and that iconic look nailed. Therefore I thought that Disco IVs could become a future classic and retain strong resale values for those who must have a 7-seater and for those that don't, they'd buy the Disco Sport or the Velar. Same thinking with the Def. Monsieur Le Grenadier

I've not been everywhere, but it's on my list.....

2011 Puma 110DC - Corris Grey
Post #723535 15th Aug 2018 6:48am
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