 | Home > General & Technical (L663) > World market potential for a real 4x4 |
 
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| legin Member Since: 22 Jul 2017 Location: Chelmsford Essex Posts: 1004   
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How Jeep manage to do that number is unbelievable as the dealers are terrible .I know I bought one
 PS the Jeep Grand Cherokee is great just the dealers that let it down. |
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4th Apr 2018 9:02pm |
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| Fat Cog Member Since: 19 Mar 2012 Location: Oxfordshire & Devon Posts: 502 
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I had a Wrangler for a while and absolutely loved it...JLR couldn't give a stuff about that market any longer & those who think that they will ever put the Defender as central to their heritage and conquer that world market again are deluded...it's gone, it was fun whilst it lasted, but its definitely over! Since 1973...S1, Air Portable's, Defender's, but only my Wolf TUL HS GS remains
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4th Apr 2018 9:50pm |
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| Wild Card 90 Member Since: 03 Dec 2014 Location: Gerlingen Posts: 1060  
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Wow!
Good find sir, and those are amazing sales figures. 
Sad truth. There is a market out there for the Defender. JLR were just too busy looking elsewhere.  1998 Tdi 90 SW,
2008 Td4 90 SW, 2012 2.2 90 SW, 2" raised Trailmaster/Terrafirma Heavy Track Raids, 255 MT�s, Recaro CS�s, anorak, wellingtons |
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5th Apr 2018 4:59am |
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| Zed Member Since: 07 Oct 2017 Location: In the woods Posts: 3317 
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Americans will buy any old American tat.
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5th Apr 2018 6:32am |
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| Ramajama Member Since: 28 Jul 2016 Location: Heartland, ‘Murica Posts: 109 
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Jeeps also sell at ridiculously high prices with little to no incentives. They are extremely profitable. I find it hard to justify the money on a new Wrangler. I’ve owned two Wranglers in the early 90s but they were both used. But Wranglers have been over priced for years and a lot of people pay it. I looked at a JL Rubicon a week ago. Nice enough ride but not nearly worth $56k USD. Besides, I want something I won’t see 4 of at every stop light. There’s many, many more like me. The new Defender should do very well in the US. With the Defender and Bronco coming, Wranglers salad days are fixin to take a hit. They’ll still rule the roost but competition is a good thing.
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10th Apr 2018 6:23am |
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| Lateralus Member Since: 05 Jan 2016 Location: Ohio Posts: 185
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If land rover sold a defender in the US and maintained its classic utilitarian looks, kept the solid axles and did a good job on the interior, I would probably sell my wrangler and get one if it was under 40k. They would probably sell a lot of them. Jeep wrangler is the only small SuV with solid front and rear axles. I don't even know if many SUV's in the US have full frames anymore. The Toyota FJ is gone as well as the xterra. The new bronco is likely to have IFS.
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13th Apr 2018 2:27am |
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| dnorrishill Member Since: 15 Jul 2011 Location: Hampshire Posts: 615 
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Pretty sure it will be based on current discover and range rover platform, so aluminium monocoque and no solid axles...
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13th Apr 2018 6:28am |
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| o4dn Member Since: 08 Jan 2010 Location: South West Posts: 545  
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Surely, but that's entirely different from the Brits buying old Land Rovers 
(Sorry, couldn't resist!  )
“Don't call me Shirley!” “A Land Rover immobilized is a moral defeat for the driver and bad publicity for the vehicle, […] it's up to you to do justice to your Land Rover!” - Land Rover Driving Technique. -- 2009 2.4 Puma Defender 90 SW 1979 Land Rover Series 3 88" |
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13th Apr 2018 7:35am |
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