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Arkaig



Member Since: 01 Feb 2020
Location: Highland
Posts: 41

Scotland 
2021 SCOTTISH CAR OF THE YEAR AWARDS
INEOS GRENADIER WINS BEST DESIGN AND INNOVATION TROPHY AT THE 2021 SCOTTISH CAR OF THE YEAR AWARDS

https://media.ineosgrenadier.com/ineos-gre.../?lang=en/
Post #931345 26th Nov 2021 9:30pm
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discomog



Member Since: 09 May 2015
Location: Notts/Lincs Border
Posts: 2526

United Kingdom 2015 Defender 90 Puma 2.2 XS CSW Santorini Black
"IT’S ALMOST A CANVAS FOR PEOPLE TO GO AND BUILD UPON – HERE’S A VEHICLE THAT IS MASSIVELY CAPABLE OFF-ROAD BUT IT’S UP TO YOU TO GO AND MAKE IT YOUR OWN.”

TOBY ECUYER - HEAD OF DESIGN AT INEOS GROUP.


Isn't that the philosophy that JLR completely lost sight of? There must only be a handful of Defenders left that haven't been modified in some way, large or small by their owners. At least one manufacturer has actually listened to their target market. Defender 90XS SW
Mini Countryman Cooper S
Morgan Plus 8
Post #931382 27th Nov 2021 9:13am
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DSC-off



Member Since: 16 Oct 2014
Location: North East
Posts: 1404

United Kingdom 2015 Defender 110 Puma 2.2 XS CSW Aintree Green
While the Grenadier appeals to me, probably more than any vehicle that is on sale today, I do wonder about a Design and Innovation award.

The vehicle is entirely conventional, even old fashioned. 30 years ago it wouldn't have got much attention, because there were loads of similar 4x4s on sale. Today it is different in a world full of compromised SUVs. It seems to be built very robustly and hopefully the engineering is as good as it appears to be. If this is the case it will be a great vehicle.

Does rebelling against automotive fashion really qualify for a Design and Innovation award though?
Post #931387 27th Nov 2021 10:04am
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