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wyvern



Member Since: 13 Dec 2009
Location: Cornwall
Posts: 2118
United Kingdom 2012 Defender 110 Puma 2.2 XS CSW Firenze Red
Land of Landrover
Just posted on the Landrover Website today ...
Wow !!!!
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 Poppy - TDCI (Puma) 110XS 2.2 - Camper conversion - see the build here - https://www.defender2.net/forum/topic56530.html
Elgar -TDCI(Puma) 110XS Dormobile - now sold
Devon & Cornwall 4x4 Response - DC126
Post #722226 8th Aug 2018 12:28pm
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VVS210



Member Since: 12 Nov 2016
Location: Hampshire
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Bow down
Post #722227 8th Aug 2018 12:38pm
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shropshiredefender



Member Since: 05 Jun 2017
Location: Shropshire
Posts: 834
England 2011 Defender 110 Puma 2.4 USW Santorini Black
Fantastic - but I can't see my computer controlled relatively complicated 2.4tdci ever replacing those simple, easy to fix and characterful Series I's.

Nor, I think, will the next generation Defender. Big Cry
Post #722228 8th Aug 2018 12:42pm
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steve E



Member Since: 06 Mar 2011
Location: Tenby
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Wales 
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Post #722243 8th Aug 2018 1:46pm
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blackwolf



Member Since: 03 Nov 2009
Location: South West England
Posts: 17600
United Kingdom 2007 Defender 110 Puma 2.4 DCPU Stornoway Grey
A cracking little film. I do find it interesting to see JLR relying so heavily on a culture that they have abandoned.

I notice also that although the company now makes vehicles under the name "Landrover", it used to be (and was at the time the vehicles featured were built) "Land-Rover" with a hyphen and two capitals, yet throughout the film the two separate words Land Rover (without the hyphen) are used. I cannot help but wonder whether this is symptomatic of a general sloppiness and ignorance within the marketing department at JLR. Perhaps they think it doesn't matter. Perhaps I am overthinking it.

Geraldine McGovern must hate that film, it is filled with character-full vehicles, with roof racks no less! Rolling with laughter
Post #722271 8th Aug 2018 2:41pm
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AJC



Member Since: 30 Nov 2015
Location: Lancashire
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Blackwold, your first paragraph is exactly what I was going to say.

Cracking video though
Post #722277 8th Aug 2018 3:09pm
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dorsetsmith



Member Since: 30 Oct 2011
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Bow down Bow down Bow down
Post #722278 8th Aug 2018 3:13pm
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22900013A



Member Since: 23 Dec 2010
Location: Oxfordshire
Posts: 3150
United Kingdom 2011 Defender 110 Puma 2.4 USW Keswick Green
They were all Land-Rovers until the early 80s, round about the time they changed to coils the hyphen was dropped. I'm not sure when exactly they became Landrover...if ever they officially did.

Not entirely sure just what series 1s have got to do with the modern company anyway... 2011 110 USW
1973 Series III 1-Ton
1972 Series III 1-Ton Cherrypicker
1969 IIA 1-Ton
1966 IIA 88"
Post #722282 8th Aug 2018 3:36pm
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shropshiredefender



Member Since: 05 Jun 2017
Location: Shropshire
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England 2011 Defender 110 Puma 2.4 USW Santorini Black
"Not entirely sure just what series 1s have got to do with the modern company anyway..."

Nostalgia sells Whistle
Post #722283 8th Aug 2018 3:42pm
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Tommo



Member Since: 19 Dec 2013
Location: Leicestershire
Posts: 830
United Kingdom 2006 Defender 90 Td5 Black LE Java Black
What a great video. They spoke very passionately about those old work horses and I bet in 10-20 years time they are still making that journey with drivers who have great vehicles and a knowledge born out of use and understanding of a classic vehicle.

Land rovers are not for occasional use but to be worked to see the very best from them. No modifications, just pure basic vehicles that do the job asked of them.
Brilliant Thumbs Up
Post #722301 8th Aug 2018 4:53pm
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stanley



Member Since: 18 Sep 2009
Location: Dorset /hampshire
Posts: 1033
United Kingdom 2011 Defender 110 Puma 2.4 USW Orkney Grey
shropshiredefender wrote:
"Not entirely sure just what series 1s have got to do with the modern company anyway..."

Nostalgia sells Whistle


Exactly ! the Land Rover market has changed, as has society. No longer are they thought of as a working vehicle they are now a lifestyle vehicle. All that JLR have done and in fact still doing IMHO is keeping up with and leading that with designs that are in some eyes are innovative and future proofing the brand.

The 1st world Land of Landrover is no longer an environment that needs a utilitarian vehicle to do a task but it is one that needs a vehicle to portray a social status and an ideology that nods at the past with patronising attitude.
the modern day Landrover owners wouldn't know how to drive a series vehicle with mechanical sympathy , in fact to drive anything that requires thought and ability
Post #722306 8th Aug 2018 5:14pm
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defender9



Member Since: 12 Mar 2016
Location: Fylde Coast
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United Kingdom 2015 Defender 90 Puma 2.2 SW Keswick Green
Great little video, great little vehicles and passionate owners.
Post #722337 8th Aug 2018 6:17pm
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L110CDL



Member Since: 31 Oct 2015
Location: Devon
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England 
what a great video, wow Thumbs Up Clayton.

1996 Golf Blue 300Tdi 110 Pick up.
Keeper.
Post #722359 8th Aug 2018 7:55pm
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Oakseywick



Member Since: 20 Dec 2014
Location: Cirencester
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United Kingdom 2000 Defender 90 Td5 XS CSW Java Black
Brilliant video Thumbs Up
Post #722362 8th Aug 2018 8:05pm
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dailysleaze



Member Since: 23 May 2013
Location: United Kingdom
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United Kingdom 
This Censored me off
Post #722969 12th Aug 2018 6:31am
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